The focus of the Tourism and Hospitality Committee meeting of the Chamber of Commerce of Montenegro, held in Kolašin, was on promoting the municipality’s tourism potential, presenting infrastructure projects, and preparing for the winter season.
According to Committee President Ranko Jovović, tourism revenues for the first two quarters of 2025 reached €427.63 million, down 1.6% compared to 2024. While most coastal municipalities saw declines in overnight stays, mountain destinations recorded a 14% increase in stays from January to August, and national parks saw visitor numbers rise by 32% and revenue by 30%, indicating growing interest in northern Montenegro and protected areas.
Jovović emphasized the importance of extending the tourist season and positioning Kolašin as a year-round destination for active tourism and conferences. Kolašin’s investment in the hotel sector and ongoing projects, including gondola construction and a sports complex with football, athletics, volleyball, tennis facilities, and a multifunctional hall with a pool, aim to strengthen the town’s year-round tourism appeal.
Deputy Mayor Vasilije Ivanović highlighted infrastructure projects such as the €60 million gondola from the town to the Kolašin 1600 ski resort and artificial snowmaking reservoirs, which will alleviate traffic and enhance winter tourism offerings.
Zorica Milašinović, director of Kolašin Tourist Organization, noted the success of the summer 2025 season and the municipality’s readiness for the upcoming winter season. Marinela Đuretić, director of Montenegro’s national parks, reported continued visitor growth, particularly in Durmitor (29%) and Biogradska Gora (6%), stressing the need for additional investment to improve visitor access and resource management.
Olivera Blagojević from the Ministry of Tourism highlighted water supply improvements and winter season preparations, including artificial snowmaking and a new snowboard slope. By October 2, 2025, Kolašin had registered 44,809 tourists, up 9% from the previous year.
Amel Dedić from the National Tourism Organization presented a real-time private accommodation tracking app and future promotional activities, including regional and digital campaigns and participation in international trade fairs such as WTM London.
Local business representatives stressed the importance of resolving infrastructure issues, including water supply, ski lift K7 repairs, and parking facilities, to ensure smooth tourist access. Bojan Medenica, director of Kolašin 1600 ski resort, noted the need for a unified ski pass system, artificial snowmaking, and state support to open the season on December 1.
The Ministry of Public Works has launched a public tender for designing and installing new ski slope lighting along ski lifts, valued at €1.2 million excluding VAT, with bid opening scheduled for November 10.
These initiatives reflect a coordinated effort to enhance Kolašin’s tourism infrastructure, extend the tourist season, and strengthen the municipality as a year-round destination.
