Montenegro mainly exports fresh grape wine, fortified wines and grape must to the Serbian market, followed by hams, shoulders, pork, as well as newspapers and magazines. These are the data from the document published by the Ministry of Economic Development and Tourism.
From the category of cosmetic products, Montenegro exports perfumes and toilet water to Serbia, writes the desk analysis on the export of Montenegrin products to regional markets (Serbia, Albania, Bosnia and Herzegovina).
Regarding the market of Bosnia and Herzegovina, Montenegro mainly exports wine and sausages, while carpets and other floor coverings, books and brochures dominate the domain of creative industries.
On the market of Albania, Montenegro mostly exports beer and wine, while from the domain of creative industries, carpets, books and brochures are the most represented, as in the case of Bosnia and Herzegovina.
The most represented and sought-after Montenegrin food products on the Serbian market are prosciutto, Nikšić beer, Plantaže wine, as well as frozen fish produced by Zeta fish.
It is interesting to note that the current annual sales of prosciutto on the Serbian market is around 100,000 tons.
The data of the study show that Montenegrin products are not well represented in Bosnia and Herzegovina, especially in the Federation of Bosnia and Herzegovina.
The exception refers to 13 July Plantaže, which, within its price category, is in the top 3 wine producers on this market.
Nikšić beer is present in the Republic of Srpska, while it is almost non-existent on the market of the Federation of Bosnia and Herzegovina.
The meat industry Goranović with dried meat products is solidly represented on the BiH market, while “Franca” managed to break through with canned products, but the performance was poorly followed by promotion.
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