Mojkovac has historically functioned as a transport and forestry corridor in Montenegro, linking central regions to the north. However, this economic identity is evolving as the municipality begins to establish itself as a gateway for eco-tourism and light industrial services, intersecting with regional mobility.
The area’s tourism potential is significantly supported by its proximity to Biogradska Gora National Park, the Tara River corridor, and scenic forested landscapes ideal for hiking, cycling, and fly-fishing. Unlike Žabljak, which is known for high-altitude tourism, Mojkovac offers a unique advantage through its accessibility and serves as a transit point for visitors traveling between Podgorica, Kolašin, and Durmitor.
Visitor stays are typically short, averaging 1 to 2 nights, but the frequency of visits is on the rise. This leads to a tourism model characterized by high flow and lower volume. Daily spending by tourists ranges from €90 to €130, which is less than that of more remote mountain destinations; however, it generates significant economic activity in food services, transportation, and small accommodations. The retention of tourism spending within the local economy is estimated at 60 to 65 percent, which is notably higher than coastal averages.
The employment landscape in Mojkovac reflects a hybrid model where tourism supports various sectors including guiding, accommodation, food services, logistics, maintenance, and small manufacturing linked to transportation. Net wages in tourism-related jobs are typically between €800 and €1,100. This sector demonstrates greater stability compared to purely seasonal markets due to consistent year-round transit demand.
From a fiscal standpoint, Mojkovac benefits from a range of revenue sources. While tourism is not the dominant economic driver, it is becoming increasingly important. The growth in this sector contributes positively to municipal revenues through accommodation fees, service licenses, and VAT returns. Even modest increases in tourism activity could raise local revenues by 10 to 15 percent over the medium term.
However, a significant challenge remains: the lack of a clear destination identity. Without targeted investments in river access, trail infrastructure, and branded eco-tourism offerings, Mojkovac risks being perceived merely as a stopover point. An investment of €10 to €15 million in public capital could help redefine Mojkovac as an essential logistical hub for northern tourism rather than just a peripheral location.
